Sell with us
Another sales channel. One that is already full of people shopping for swimmers.
Aussie Swimmers has been selling swimwear to Australians for three years. List your range alongside ours. You keep your stock, you ship your own orders, and we bring you the buyer.
Apply to sell with usNo listing fee. No monthly fee. No minimum order. No stock sent to a warehouse.
You hold your stock and ship direct to the customer. We list your range, market it, handle the customer and pay you monthly. Commission is a flat 30% including GST on what sells, and we earn nothing on what does not.
Why us and not just your own store
Honest answer: because your own store is probably fine and the problem is traffic.
Aussie Swimmers has been selling swimwear online since 2023. Close to 1,000 orders from more than 830 Australian customers, and around 15,000 store visits in the last 12 months. Behind it sits three years of purchase data and a customer list of people who have already bought swimwear online, in this country, with a credit card.
That is the asset. Not the shopfront. The audience and the buying history.
If you can make good product and cannot get it seen, that gap is exactly what this is for.
What you get
A brand page, not a filter
Your label gets its own page with your story, your photography and your full range. Shoppers browse by brand as well as by category.
Marketing, nothing upfront
Your products go into our advertising, our email list and our social. No fees, no media bill. You pay commission on what sells.
Three years of buying data
Three years of real purchases sit behind our advertising. In plain terms, it knows who buys swimwear online in Australia and can go and find more of them.
Editorial
Guides, seasonal edits and brand stories written by us. Your label gets written about, not just listed.
Real people
Australian owned, Gold Coast based. You are dealing with two people, directly, not a category manager in a call centre.
How it works
- You apply. Short form below. We reply within five working days either way.
- We agree the range. Usually 10 to 30 styles to start. You send product data and imagery, or we work from your existing Shopify feed.
- We list it. You send product data and your own imagery, ready to go. We write the descriptions in our voice and put it live.
- A customer orders. The order lands with you the same day, with a packing slip and the customer's address.
- You ship it. Direct to the customer, within two business days, in your packaging or ours.
- We pay you monthly. Within 14 days of month end, on everything delivered and past the returns window, minus commission. One statement, one payment.
The commercial terms, plainly
| Commission | 30% including GST, on the product price. Nothing on shipping. |
| Listing fee | None |
| Monthly fee | None |
| Minimum volume | None |
| Who holds stock | You do |
| Who ships | You do, direct to the customer |
| Who owns the customer | Aussie Swimmers, the same way a customer of a department store concession belongs to the store. You get their name and address to ship the order, and that is the only thing it can be used for. Your own card in the parcel is welcome. |
| Who sets the price | You set the recommended retail. We never discount your product without your say so. See Sales and discounts below. |
| Returns | You accept returns in line with Australian Consumer Law. We handle the customer conversation and send them back to you. |
| Payment | Monthly, within 14 days of month end, on delivered orders past the 30 day returns window. |
| Getting out | 30 days notice, either side, no penalty and no lock-in. |
Commission is negotiable on volume. If your range moves, come and talk to us.
Sales and discounts
The short version: we never discount your product without your say so, and when you do opt in, we take the hit alongside you.
- You opt in, event by event. Before each season we send partners the promotional calendar: spring launch, Black Friday, Boxing Day, back to school, Easter, end of financial year. You choose which ones you join and the maximum discount you are prepared to fund.
- Opt out and nothing happens to your product. The code simply does not apply to it. Your range keeps its full price while the sale runs.
- Commission is charged on what the customer actually paid. If you go 20% off, our fee comes off the discounted price too. We do not sit outside the discount.
- We will not undercut your own store. If you are selling it at full price on your site, we are not putting it on sale here without asking you.
Who we are looking for
Australian and New Zealand labels making swimwear, rashies, cover-ups, towels, hats, sunglasses, sunscreen and beach gear. Babies through to adults.
We are especially interested in labels that are:
- Making genuinely good product and finding it hard to be seen
- Two years old or younger
- Strong on Instagram and quiet in the checkout
- Sitting on end of season stock that needs a second channel
We are not a clearance outlet and we are not a race to the bottom on price. We are a second front door for labels whose product is better than their traffic.
Questions we get asked
Do I have to be exclusive to you?
No. Sell wherever you like. We are one more channel, not a cage.
What if I already sell on my own Shopify store?
Good. That makes listing easier, because we can work straight from your product feed.
Who pays for shipping?
The customer, at checkout, at our rates. It is passed to you with the order. Every product page and cart line says Dispatched by your brand name, so a customer buying across two labels knows two parcels are coming before they pay.
What if something is out of stock?
Tell us and we take it down the same day. Repeatedly shipping late or cancelling orders is the one thing that ends the arrangement, because it is our name on the receipt.
Do you buy stock from me?
No, and that is deliberate. You keep ownership until it sells. Nobody carries the other's risk.
Do I get the customer?
You get the sale, your name on the product, your own brand page and your card in the box. You do not get the email list. That is the trade: we spend the money finding the buyer, so we keep the relationship. If they come looking for you directly next season, that is a good result for both of us and we are not going to try and stop it.
Can I put my own branding in the parcel?
Yes. Your packaging, your swing tags, a thank you card with your website and socials on it, all welcome. The one thing we ask is no discount code that undercuts the price the customer just paid on our store.
Can I email the customers whose orders I ship?
No. You receive their address to get the parcel to them and that is the only thing it can be used for. Australian privacy law is fairly clear on this and it is written into the agreement.
How many brands are you taking?
A small number to start, so each one gets real attention. When that stops being true we will stop taking new labels.
Is there a contract?
A short one, in plain English, a couple of pages. You will see it before you commit to anything.
Apply
No login, no portal, no phone call unless you want one.